Keratin Moisturizing & Smooth Creamy Hair Mask 500ml

Product Overview

A keratin mask in a 500ml tub, made for hair that is dry, rough and hard to smooth. Keratin is the protein hair is built from, and keratin in a mask works by depositing protein fragments into the roughened outer layer of the shaft — filling the gaps so the surface lies flat and the strand holds together better under tension.

The size is the notable thing here. Most masks come in 200 to 300ml jars; 500ml at weekly use is the better part of a year, and works out cheaper per wash.

Key Benefits

• Deep conditioning for dry and rough hair
• Keratin smooths the cuticle so hair reflects light
• Noticeably easier combing and less frizz
• Rich, creamy texture that spreads without dragging
• Large 500ml tub — good value per use

Key Features

• 500ml salon-size tub
• Keratin-based moisturising formula
• Rinse-out weekly treatment
• Suitable for all hair types

How Much to Use

Less than the jar size tempts you to. A walnut for short hair, a small handful for long. Too much mask does not condition more; it just rinses away and, if it does not rinse out completely, leaves the hair limp.

How to Use a Hair Mask

1. Shampoo first and squeeze the hair out. A mask cannot get into hair that is already full of water.
2. Work it through the mid-lengths and ends. Keep it off the scalp — this is for the hair, and roots do not need it.
3. Leave it the time the pack says, usually 3 to 10 minutes. Longer does not do more; hair takes up what it can and the rest rinses away.
4. Rinse thoroughly with cool water. Anything left behind weighs hair down and makes it look greasy by the next day.
5. Use it once or twice a week, in place of your conditioner rather than as well as it.

A Note on Protein

Keratin masks are excellent for hair that feels soft and mushy when wet and stretches before it breaks — that hair needs protein. Hair that already feels stiff, dry and snappy needs moisture instead, and more protein will make it worse. If your hair starts feeling straw-like after a few weeks of a keratin mask, switch to a plain moisturising conditioner for a fortnight. Alternating the two is what most people actually need.

Patch Test Before the First Use

Do this once, before the first full application, and it takes two minutes. Put a small amount behind the ear or on the inner elbow, leave it for 24 hours, and do not use the product if the skin reddens, itches or stings. A reaction on a coin-sized patch is a nuisance; the same reaction across a whole scalp is not.

Repeat the test if you have reacted to a hair product before, or if your scalp is currently broken, sunburnt or irritated.

Frequently Asked Questions

Is this the same as a keratin straightening treatment?

No, and the distinction matters. A salon keratin treatment is a chemical process using heat that changes how the hair behaves for months. This is a conditioning mask that washes out over several washes. It smooths — it does not straighten.

How often should I use it?

Follow the pack. As a rule, deep treatments are once or twice a week, leave-in serums and oils can be daily in small amounts, and anything with an active ingredient should be built up gradually rather than started at full frequency.

Will it suit my hair type?

Rich masks, butters and heavy oils suit thick, coarse, curly or chemically treated hair. Fine or oily hair usually does better with a lighter product used only on the ends — too much weight and it goes flat. If you are unsure, use less and see how the hair behaves before the next wash.

How should I store it?

Somewhere cool and dry, out of direct sunlight, with the cap closed. A bathroom shelf away from the shower is fine; the windowsill is not. Heat and light break down oils and actives faster than anything else.